The multi-engine intelligence platform for Amazon arbitrage
MarginLane combines six specialized analytical engines to transform chaotic distributor price sheets into validated, profitable Amazon FBA inventory decisions.
Supplier Lists & Wholesale Catalog Ingestion
Seamlessly ingest raw wholesale catalogs, price sheets, and distributor manifests in CSV or XLSX format. MarginLane automatically maps headers, standardizes identifiers, and cleans pack/size attributes.
Key Capabilities
- ✓Dynamic column mapping for SKU, EAN, UPC, title, and wholesale cost
- ✓Multi-currency support ($ USD, € EUR, £ GBP, ₺ TRY)
- ✓Automated GTIN-13 checksum and duplicate EAN detection
- ✓Batch upload processing supporting thousands of lines in seconds
Intelligent ASIN Matching (Product Matching Score)
Eliminate manual lookup errors with the PMS-1.0 matching engine. It queries Amazon Catalog Items v2022-04-01 to discover matching ASIN candidates using barcodes, brand, model, and packaging signals.
Key Capabilities
- ✓Exact GTIN/EAN match floor of 92+ confidence for immediate verification
- ✓Hard conflict rejection for pack size mismatches (e.g. 1-pack vs 2-pack)
- ✓Brand normalization and title similarity heuristics
- ✓Variation parent ASIN filtering to ensure buyable SKU targeting
Authoritative Amazon Fee Modeling
Avoid costly margin surprises with live Product Fees API v0 calculations. MarginLane requests official fee estimates directly from Amazon for your target fulfillment channel and price scenario.
Key Capabilities
- ✓Accurate FBA fulfillment fee breakdown based on dimensions and weight tier
- ✓Category-specific referral fee percentages computed per listing price
- ✓FBA vs FBM side-by-side fee scenario comparison
- ✓Explicit timestamp and scenario metadata tagging on every fee estimation
Conservative Analysis Price (CAP) Algorithm
Never base purchasing decisions on an artificial price spike. The CAP algorithm benchmarks the current Buy Box against 30-day and 90-day moving averages to compute a realistic liquidation baseline.
Key Capabilities
- ✓Automated detection of Buy Box price spikes exceeding +15%
- ✓Historical baseline fallback to protect against sudden price collapse
- ✓Price volatility and downtrend warning indicators
- ✓Authoritative Buy Box winner provenance tracking
Comprehensive Unit Economics & ROI Calculation
Compute true net cash profitability with all variable costs accounted for. Input custom freight, prep center, and tax profiles to see your actual net margin.
Key Capabilities
- ✓Net revenue after VAT, referral fees, and FBA fulfillment costs
- ✓Total Landed Cost factoring supplier cost, shipping, prep, and duties
- ✓Automated Break-Even Price calculation per SKU
- ✓Target Buy Price solver to achieve desired minimum ROI thresholds
Explainable MarginLane Scoring (MLS-1.0)
Every opportunity is evaluated through an objective 0–100 composite index combining margin quality, sales velocity, competition density, and restriction gates.
Key Capabilities
- ✓Clear status labels: Strong Opportunity, Review Carefully, Risky, or Avoid
- ✓Automatic restriction gate checks via Listings Restrictions API
- ✓Audit trail detailing which factors drove or penalized the score
- ✓Zero black-box logic — fully transparent scoring formulation
Shortlist Management & Order Preparation
Bridge analysis into purchasing. Save vetted opportunities into targeted shortlists, simulate order quantities against supplier MOQs, and export procurement-ready order sheets.
Key Capabilities
- ✓One-click shortlist curation with custom tags and notes
- ✓Supplier comparison to pick the best price across multiple distributor feeds
- ✓Export clean CSV/Excel purchase orders formatted for supplier submission
- ✓Archive and version tracking of past wholesale procurement batches